But I was still the center of attention

A week ago the Running Room was asking for volunteers. What the heck, I’m not running the marathon. I have the time.
So, this morning, I was part of their fashion show. The biggest problem was getting out of a warm, comfortable bed at an early hour. But really, I should be used to that by now.
What is the point of a fashion show? I can’t really believe that showing clothes off, far from a store, will encourage people to go buy them later. Or maybe that is just because I’m a guy.
I was only in front of people for less than a minute. One of four models.